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Workflow Automation · SaaS Development

A reporting system that pulls campaign data every week, writes AI summaries and delivers branded reports to every client.

Sample project

This is an illustrative example of a system we build. It is not a client project, and no results are claimed.

Client
Sample project
Industry
Marketing agency
Location
International
Timeline
Example: 5 weeks

01 The challenge

Account managers spent every Monday exporting data from ad platforms into spreadsheets and writing the same report for each client by hand.

02 Our solution

Scheduled workflows collect data from each ad platform, store it in one database, generate a written summary with AI, and publish a branded report to a small client portal, with an email sent automatically.

03 System architecture

  1. Inputs01

    • Google Ads
    • Meta Ads
    • Google Analytics
  2. Intelligence02

    • AI report writer
    • Anomaly checks
    • KPI calculations
  3. Integrations03

    • Make scenarios
    • Supabase database
    • Email service
  4. Outputs04

    • Client portal
    • Weekly email
    • Team alerts

04 Workflow

  1. 01 · Schedule

    Every Monday

  2. 02 · Collect

    Pull ad data

  3. 03 · Store

    One database

  4. 04 · Write

    AI summary

  5. 05 · Publish

    Client portal

  6. 06 · Notify

    Email sent

05 Technologies

  • Make
  • Supabase
  • Next.js
  • OpenAI
  • Google Ads API
  • Meta API

06 Implementation

  1. 01

    Discovery

    Reviewed existing reports and the KPIs clients care about.

  2. 02

    Design

    Designed the data model and the report template.

  3. 03

    Build

    Built data pipelines, the AI writer and the portal.

  4. 04

    Launch

    Ran in parallel with manual reports for two cycles, then switched.

07 Outcomes (sample)

  • Sample · not verified

    Reporting time

    Replace with your measured result.

  • Sample · not verified

    Reports delivered on time

    Replace with your measured result.

  • Sample · not verified

    Data errors

    Replace with your measured result.

08 Screenshots

Screenshot placeholder
Client portal01
Screenshot placeholder
AI-written weekly summary02
Screenshot placeholder
Workflow overview03

Next project

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